MICE Capabilities: Capabilities Plus

Igniting the Power to Lead

To strengthen the leadership skills of senior MICE executives, the MICE Capabilities Development department is creating specialist training programs, workshops and seminars that will help enhance their capacity for innovation and prepare them for changes in business operations when the ASEAN Economic Community (AEC) launches in 2015.

Inspired Learning for Operational Excellence

The Inspired Learning Programme highlights how interactive activities, practical ideas and problem solving can strengthen the management skills ofsenior MICE executives for dealing with challenges and changes in the MICE industry.

MICE Master Class, the Leap to Eminence

The MICE Capabilities Development department has introduced short, intensive Master Class programmes run by internationally renowned experts to boost management skills in MICE executives. Each programme will highlight different skills, intended to maximise innovation in decision making and planning. Events held in 2013 include MICE Digitally Yours and Bangkok Values Driven Marketing by international guru Philip Kotler.